Swansons Nursery Retail App

Project Background

Introducing the blossoming venture of a beloved local plant shop, poised to flourish in the realm of online retail. For years, this cherished establishment has nurtured a deep-rooted connection with the community, providing a haven for plant enthusiasts and fostering a shared love for the botanical world. Now, with the desire to extend their green thumb to a broader audience, they have entrusted me with a pivotal project: creating an app that will seamlessly integrate their cherished offerings into the digital landscape.

As the commissioned designer and loyal customer, I have enthusiastically taken up the mantle to bring this vision to life. From ideation to completion, my task encompasses crafting an intuitive and aesthetically pleasing app, tailored to the unique character and needs of this exceptional plant shop. By constructing a robust design system, each element will work together to ensure a cohesive and delightful user experience.

Goals

The overarching objective of this project is to create a streamlined and all-encompassing platform for plant enthusiasts. Our goal is to simplify the process of ordering, tracking orders, and providing valuable gardening and plant-related tips, all within a single, accessible app. By offering a convenient one-stop shop for all things plant-related, we aspire to captivate a wide range of customers, attracting them with the ease and efficiency of the platform. Through this approach, we anticipate bridging the physical and virtual realms, opening up new avenues for plant enthusiasts far and wide to explore, appreciate, and order from this treasured local establishment, and encourage more sales as a result.